Graffiti artist Yuval "Yuvi" Gold was born in the 70's in the rougher part of Tel Aviv's suburbs. By the time he was 5, much to the dismay of his busy working mother and his teachers, he was already painting on his bedroom and classroom walls. Angry at first, his mother soon recognized Yuvi's artistic talent and need for free expression.

Yuvi continued to be a wild child and throughout his teens and early 20's, spending much of his time gaining life experience and inspiration for his art on the streets and clubs of Tel Aviv. Like New York, Tel Aviv is the city that never sleeps and with that comes a new era of street art and graffiti. Most of the city's unique work can be found in the south of the city in a hip neighborhood know as Florentine, the heart of the Tel Aviv graffiti scene.

Wanting to collect more professional and creative tools, Yuvi studied graphic design. This skill combined with the freedom of his graffiti art and inspired by great American icons and the art of Andy Warhol, Jackson Pollack, the elusive and controversial street artist Banksy and Mr Brainwash, Yuvi has created his own unique style using graphics, multi layers of acrylic, spray paint and stenciling which creates a deep, vivid, rich use of color and textures.